Last updated: March 12, 2026

Data Controller

Blenco AB, 556801‑8211
Länsmans väg 2
196 34 Kungsängen, Sweden
info@Blenco.se

Data Processor

Shopify Sweden AB, 556838‑0082

Overview

Blenco AB operates this store and website, including all related information, content, features, tools, products, and services (the “Services”). This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services or otherwise communicate with us.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs the collection, processing, and disclosure of your personal information.

Personal Information We Collect

“Personal information” means information that identifies or can reasonably be linked to you. It does not include anonymized or de‑identified data.

We may collect or process the following categories of personal information:

• Contact details: name, address, billing and shipping address, phone number, email address.
• Account information: username, password, preferences, settings.
• Transaction information: items viewed, added to cart, purchased, returned, exchanged, or cancelled.
• Payment information: processed by our payment providers; we received confirmation and limited transaction details.
• Communications: information you include when contacting us.
• Device information: browser, device type, IP address, network information, unique identifiers.
• Usage information: interactions with the Services, navigation patterns, timestamps.

Sources of Personal Information

We collect personal information from:

• Direct interactions: when you create an account, make a purchase, contact us, or use the Services.
• Automatic collection: through cookies, analytics tools, and your device.
• Service providers: when they process information on our behalf.
• Partners or third parties: where permitted by law.

How We Use Personal Information

We may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

To process orders, manage your account, arrange shipping, handle returns, send notifications, remember preferences, recommend products, and improve the Services.

Marketing and Advertising

To send newsletters, promotions, product updates, and marketing communications by email, SMS, or postal mail. Where required by law, we rely on your consent. You may withdraw consent at any time.

If you sign up for our newsletter, we will process your email address based on your consent for the purpose of sending updates, promotions, and relevant information about Blenco. You can unsubscribe at any time.

Security and Fraud Prevention

To authenticate accounts, detect and investigate fraudulent or malicious activity, and protect the integrity of the Services.

Communication

To provide customer support,
respond to inquiries, and maintain our relationship with you.

Legal Compliance

To comply with applicable laws, respond to legal requests, and enforce our terms and policies.

Legal Basis for Processing (GDPR)

If you are located in the EEA or UK, we process your personal information under the following legal bases:

• Contractual necessity: fulfilling orders, payments, deliveries, returns, warranties, and customer service.
• Legal obligation: accounting, tax, consumer protection, product liability.
• Legitimate interests: fraud prevention, IT security, improving the Services, analytics, protecting our business.
• Consent: marketing communications and non‑essential cookies. You may withdraw consent at any time.

How We Disclose Personal Information

We may disclose personal information:

• To Shopify, vendors, and service providers performing services such as hosting, payment processing, analytics, customer support, fulfillment, and shipping.
• To business and marketing partners for advertising and promotional purposes, based on your consent where required.
• At your direction or with your consent, such as when shipping products or using social media integrations.
• Within our corporate group or affiliates.
• In connection with business transactions, legal obligations, or to protect our rights and users.

Relationship with Shopify

The Services are hosted by Shopify, which processes personal information on our behalf to operate the ecommerce platform.

Shopify may also process certain information as an independent data controller. For details, see the Shopify Consumer Privacy Policy.

Third‑Party Websites

The Services may contain links to third‑party websites. We are not responsible for their privacy or security practices. Review their policies before providing personal information.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority. If you believe a child has provided
personal information, contact us to request deletion.

Security and Retention

We use reasonable security measures but cannot guarantee perfect security. Do not send sensitive information through unsecure channels.

We retain personal information as long as necessary to provide the Services, comply with legal obligations, resolve disputes, or enforce policies.

Email addresses collected for newsletter purposes are retained until you unsubscribe or request deletion.

Your Rights and Choices

Depending on your location, you may have the right to:

• Access personal information we hold about you
• Request deletion
• Request correction
• Request portability
• Manage communication preferences
• Object to or restrict processing (EEA/UK)
• Withdraw consent (where applicable)

You may exercise these rights by contacting us. We may need to verify your identity.

We do not discriminate against individuals for exercising their rights.

Complaints

If you have concerns about our processing of your personal information, contact us. You may also lodge a complaint with your local data protection authority.

International Transfers

We may transfer personal information outside your country. Where required, we use recognized transfer mechanisms such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted with a revised “Last updated” date.

 

Cookie Policy

Last updated: March 12, 2026

This Cookie Policy explains how Blenco AB uses cookies and similar technologies when you visit or use our website (the “Services”).

Cookies are small text files that are stored on your device when you visit a website. They are used to make websites function properly, improve user experience, analyze usage, and support marketing activities.

Types of cookies we use

Depending on how you interact with the Services and your consent choices, we may use the following categories of cookies:

• Strictly necessary cookies. These cookies are required for the Services to function properly and cannot be disabled in our systems. They are usually set in response to actions you take, such as adding items to your cart, logging in, or completing a purchase. These cookies do not require your consent.
• Analytics and performance cookies. These cookies help us understand how visitors use the Services, such as which pages are visited most frequently and how users navigate the website. This information allows us to improve performance, usability, and functionality. Analytics cookies are only used where required by law after you have given your consent.
• Marketing and advertising cookies. These cookies are used to deliver relevant advertisements and marketing communications, measure the effectiveness of campaigns, and build audiences for advertising platforms. They may be set by us or by third-party partners. Marketing cookies are only used where required by law after you have given your consent.

Third-party cookies

• Some cookies are placed by third parties that provide services on our website, such as analytics, advertising, or technical functionality. These third parties may process personal data in accordance with their own privacy policies.

We only allow the use of third-party cookies where required by applicable law and based on your consent.

Legal basis for the use of cookies

If you are located in the European Economic Area (EEA) or the United Kingdom, we use cookies based on the following legal grounds:

• Strictly necessary cookies: Legitimate interest (Article 6(1)(f) GDPR).
• Analytics and marketing cookies: Consent (Article 6(1)(a) GDPR and the ePrivacy Directive). You may withdraw your consent at any time.

Managing your cookie preferences

You can manage, change, or withdraw your cookie consent at any time through our cookie settings, available via the cookie banner or a persistent cookie settings option on the website. You may also control cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Services.

Cookie retention

Cookies may be stored for different periods depending on their purpose:

• Session cookies are deleted when you close your browser.
• Persistent cookies remain on your device until they expire or are deleted. The retention period varies depending on the specific cookie.

Changes to this Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our use of cookies or for legal, operational, or regulatory reasons. Any updates will be published on this page with a revised “Last updated” date.

Contact

For questions or to exercise your rights, contact us at info@Blenco.se.